Introduction
SBC is the heart of better health, but it’s not easy to get right
Across Kenya and beyond, health promotion officers, CHVs, and local teams work tirelessly to spark change. But too often, SBC efforts run into the same roadblocks
Health messages that don’t always connect
Strategies that aren’t shared or updated in time
Hard-to-reach groups that stay unreached
SBC should be clear, practical, and collaborative - so the work you do can reach further, with more impact.
Approach
We're transforming how SBC campaigns are built
Behaviour centered design
Behavioral science & Social Behavior Change Communication (SBCC) frameworks shape every message
AI with guardrails
Safe, fine-tuned AI models assist (not replace) health teams
Community feedback loops
CHVs, caregivers, and health teams help campaigns evolve
Multi-channel delivery
WhatsApp, SMS, and chatbots bring SBC where people already are.
SBC isn't a one-off, it is a cycle
Target Audience
Who uses Infoafya+
Mary
Health Promotion Officer
“I used to feel lost in piles of documents. Now I create messages in minutes.”
James
CHV - Community Health Volunteer
“I can share messages on WhatsApp right away. No waiting for posters.”
County Manager
“We can see what’s working across counties and adapt fast.”
Donors & Partners
“Finally, clear visibility on impact and faster, smarter SBC campaigns.”
Why we are good
Your SBC Toolkit built for Health Teams
InfoAFYA+ is the platform where you can do more with less
Create health messages in minutes
Stay aligned with national frameworks
Reach everyone instantly
Collaborate easily
Get AI guidance
From old to new
From the old… to the new
Old Way
Disconnected data
Slow, siloed “project” wor
Infrequent campaigns
Uncertain impact
Infoafya+
Human + AI insights
Iterative, fast campaign cycles
Personalized outreach
Pre-tested, validated campaigns
Why we are good
Proven in the field
InfoAFYA+ connects directly with InfoAFYA to deliver smarter, timely, and trusted health messages to families and communities.
300,000+
Kenyan Households reached
1 Million
Peaople Engaged
5
Kenyan Counties Active
100%
Household's satisfaction with InfoAFYA services
95%
Households’ beneficiary content recall
93
Households’ content comprehension
Partners
Bring InfoAFYA+ to your Health Campaign
InfoAFYA+ is already transforming how public health campaigns are designed and delivered, but this is just the beginning.
We're inviting counties, ministries, NGOs, and global health partners to co-create the next generation of behavior change tools: faster, more inclusive, and built to scale across SMS, WhatsApp, and community platforms.
With support from
Backed by pioneers in health innovation
Partners
GTM / Partner Invitation
InfoAFYA+ is already transforming how campaigns are designed and delivered but this is just the start.
We're inviting counties, ministries, NGOs, and global health partners to join us in building the next generation of behavior change tools, faster, digital-first, and ready to scale.
FAQs
Frequently Asked Questions